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SKILLS

Graphics:
Photoshop
Illustrator
In Design
CorelDraw
Aperture
Wacom Tablet Input

Fine Arts:
Photography
Graphics
Painting
Sculpture
Fabrication

Marketing:
B2B
Plan-O-Gram Design
Point-Of-Sale Design
Direct Mailers
Samplers
Catalog Design
Fliers
Email
Blog/Forum
Social Networking

Web Design:
Raw HTML (XHTML)
PHP Inclusions
Optimized Navigation
SEO Design
Google Webmaster Tools
WordPress Design
FTP (use and setup)

General Office:
Word
Excel
Power Point
Outlook
Mozilla Suite
Adobe Acrobat

Computer:
PC/Windows
Mac




EDUCATION

Masters of Business Administration: Marketing and Management
University of South FloridaAug. 2006-August 2008

Bachelor of Arts: Fine Art Photography
University of South FloridaAugust 2001-May 2005




EXPERIENCE

Freelance Graphic Designer
Freelance (Tampa)August 2009-Present
  • Wedding photogarphy, web design, and other graphic works
  • Market research and analysis
  • Produced and promoted a web-comic with more than 3000 weekly visits

Creative Director & Product Designer
All Natural Botanicals (Dade City)June 2008-August 2009
  • Created entirely new company catalog with over 40 product lines for small international company specializing in fragrance products. Designed catalog layout; created all product photos and associated text
  • Led company's catalog and sample distribution marketing
  • Created entirely new web site for company's Florida office and initiated and led company's internet marketing efforts, including search engine optimization (SEO)
  • Developed and designed packaging for at least 30 new products
  • Organized and conducted quality control inspections for Chinese products to ensure adherence to customer guidelines
  • Responsible for all computer technical issues and trouble-shooting
  • Researched and certified compliance for various products under REACH, CPSC, CPSIA, FHSA, NIST, and FDA

Assistant Studio Director
Sadie's Ventures Portrait Studio (Tampa)June 2005-April 2006
  • Managed storewide operations and sales on a day to day basis
  • Hired and trained 30+ employees
  • Responsible for quality control (technical and creative) and conducted periodic employee portfolio reviews
  • Increased productivity and revenue by automating the scheduling process for employee and customer appointments with the use of Excel
  • Handled customer relations with a 90% satisfaction rate
  • Ordered merchandise and received shipments for company disbursement

Professional Photographer
Bay Area Photography (Tampa)June 2003-June 2005
  • Lead Wedding Photographer published in Tampa Bay's Premier Bride Magazine, issue 2004-2005
  • Responsibilities in Marketing, Advertising, Trade Shows, and Publications
  • Created company website
  • Implemented the conversion of the studio from film to digital photography
  • Digitally enhanced images with Photoshop where needed

Vintner
Aspirations Winery (Tampa)August 2002-June 2003
  • Custom designed wines
  • Wine analysis and production control
  • Reorganized production line to increase output